Designer by passion. Problem solver at heart.
About Me
I’m Toni Taylor-Satterfield, a UX/UI and front-end designer with seven years of practice across UX/UI, product, web, branding, and research. I create clean, useful, and accessible digital experiences that balance strategy, structure, and visual design.
My work focuses on building interfaces people can actually use, systems that can grow, and brand experiences that feel consistent across every touchpoint. I lead with curiosity, use research to guide my decisions, and keep clarity at the center of every design.
I care about how a design looks, but I care just as much about how it works. Whether I’m designing a website, app, brand system, or digital experience, my goal is to create work that feels polished, easy to use, and trustworthy from the first interaction.
Focus
Product · UX · Branding
Based In
Baltimore, MD
Design with purpose, clarity, and care.
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People First
The best experiences begin with empathy, clarity, and respect for the people using them.
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Intentional Design
Every layout, interaction, and visual decision should support a purpose—not just fill space.
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Growth Mindset
I’m always learning, refining, and expanding how I think through design problems.
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Creative Strategy
Strong design becomes more useful when it carries a point of view and a clear direction.
My Journey
Contract Web Designer
POPMENU
Support restaurant clients across 400+ websites through redesign management, internal reviews, client communication, and CSS/HTML/JS front-end customization.
Apr 2025 — Present
Co-Founder & Designer
THE SPOTTED PALETTE
Co-founded a creative studio focused on branding, visual identity, marketing materials, and website concepts for small businesses and creative clients.
Nov 2023 — Present
User Lab Research Assistant
University of Baltimore
Supported usability testing, participant recruitment, research planning, and lecture material preparation inside the User Lab.
Sep 2024 — Jan 2025
Library Graphic Design Assistant
RLB LIBRARY
Designed flyers, social graphics, and promotional materials for library outreach, supporting consistent visual communication across initiatives.
Sep 2022 — Jun 2023
Let’s work together.
Have a project, role, or design opportunity in mind? I’d love to connect. I’m open to UX/UI, product design, web design, front-end, and branding opportunities where I can create clean, thoughtful, and user-friendly digital experiences.
